Corporate Social Responsibility: The New Strategic Marketing Battleground by Chris Maloney

Corporate Social Responsibility: The New Strategic Marketing Battleground

By Chris Maloney

  • Release Date: 2010-11-27
  • Genre: Marketing et ventes
Download Now
The file download will begin after you complete the registration. Downloader's Terms of Service | DMCA

Description

This ebook looks at how multinationals are integrating Corporate Social Responsibility into their marketing strategy to build and sustain a competitive advantage.

keyboard_arrow_up