The Psychology of Selling by Brian Tracy

The Psychology of Selling

By Brian Tracy

  • Release Date: 2006-07-16
  • Genre: Business & Personal Finance
Score: 4
From 64 Ratings
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Double and triple your sales—in any market.

The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before.

 It’s a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.


  • A Reference on Selling

    By Snarf 36
    Make the time to read this book if you want to be all you can be not only as a salesperson but also - and more importantly - a human being. I am eager to commit to the principles of this book to make a better life for me, my family and all of mankind.
  • Kamber

    By Kamberelezi kukes
    Very nice book You are going to learn a lot from this book
  • Classic tips but some outdated

    By Mark Nosrati
    I thought the book was great and I really liked a lot of the classic disciplines it focused on. I did feel that some of the sales strategies are outdated and or could've been more carefully word to use with caution depending on your industry and/or culture. Customers buying behavior is always changing and a sales person's strategy must evolve with those changes. These are just some of the reasons why have the book 3 stars. Overall I would recommend the book and thought it was a good read.
  • Worth reading

    By ToonnnNpr0791
    I have nothing to tell you, but this book is epic!
  • Found it insightful.

    By Claudster323
    It's an easy read and has a lot to offer. Trains a person how a sales person should be to affectively do his or her job, the mentality of selling. Not great on details on some practical examples but give you the formula to figure out how to create it yourself.